Money is the most sought-after item in the present era. It needs careful handling otherwise one might be in deep financial mismanagement. Money is an asset that can protect you from a lot of emergencies in life. Thus proper handling of money is required in order to live a hassle free and peaceful life.
Spending your money wisely is an important part of managing your finances. For effective money management, you need to compare prices, find the best products and learn your rights as a consumer. Practice these habits and you will stay away from debts.
If you have ever thought, "How could I have spent so much?" this is a must read for you. We want to make you aware of the basics of selling so that you are a smarter person while shopping.
We want to make you a smart consumer so that you always stay debt free. We believe sales to be an honorable profession. But it can be so manipulative and misleading. Not only the salespersons but also the advertisers, promoters or any professional might want to sale something to you which you might not really need.
You spend money when someone "sells" you something directly or indirectly. Sometimes in this process you may waste your money if you are not careful. But did you know that basic sales training includes the understanding that selling is nothing more than an emotional transference from the salesperson to the consumer. For example, the ancient sales line "Sell the sizzle, not the steak" speaks volumes. Good sellers know that most purchases are based upon emotion, not logic.
Therefore, well trained sales people will tell you features but sell you benefits which are the emotional hooks they have uncovered. They will "feed" your emotional needs once known or they will assume generic needs if not known. All marketing, imaging, packaging, displaying, selling, advertising and everything else to get the consumer to buy, is based upon evoking emotion and uses the same principle in various forms.
This is the A-I-D-A format:
- A-Attention.....Get their attention;
- I-Interest.....Develop interest;
- D-Desire.....Create desire;
- A-Action....Get the customer to take an action.
Very often you are tempted to buy the latest consumer goods without being aware of your affordability. That might lead to severe debt problems, since you are unable to pay them back. Wrong calculations and extravagant spending may lead you towards debt problems.
Once you are in debts you will need expert's help to come out of it. The process to free you from debts is debt consolidation packages. It not only frees you from debts but also guides you to restore your finance and credit.